Privacy Policy

1. OVERVIEW

SKP Velocity, LLC (“Velocity PIckleball,” “our,” “we,” or “us”) appreciates having you visit our website and your interest in our services and products. We are committed to protecting your privacy and personal information that you provide to us when accessing or using this website (the “Site”), as well as other applications, services, and tools (collectively with the Site, the “Services”).  

This Privacy Policy (“Policy”) explains how we gather and use the information that we collect during your visit to this Site and your use of the Services. Please remember that we also provide many of our Services to sports leagues, teams, or organizations who have their own privacy practices, which may also govern your data in different ways. See Section 10 – THIRD-PARTY SITES AND APPLICATIONS for more information on this. 

Please read this Policy carefully to understand our policies and practices regarding your Personal Data (defined below) and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Site or other Services. By visiting our Site or using our Services, you are expressly accepting and agree to the terms in this Policy. 

This Policy may change over time, so please be sure to reread it from time to time. Amendments, modifications or changes to this Policy will be posted at this URL and will be effective immediately when posted. Your continued use of our Site or other Services after we make changes is deemed to be acceptance of those changes, so please check the Policy periodically for updates. If you do not agree with the terms in this Policy, please do not use the Site or other Services or provide any information to us. 

To request removal of your Personal Data (defined below) please contact us using the methods described in this Policy. Note that removal under the law does not ensure complete or comprehensive removal of your information. 

2. PERSONAL DATA COLLECTED

The type of Personal Data (defined below) and Other Data (also defined below) we collect depends on how you interact with this Site or other Services. Generally, we gather Personal Data and Other Data as described below. 

Personal Data is information that identifies you or can be used to identify or contact you, e.g., your name, email address, address, usage data, phone numbers, and unique device identifiers (“Personal Data”). We may need to collect and process Personal Data in order to provide requested information, products, or the Services to you, or because we are legally required to do so.

  • Account Registration. We request Personal Data from you if this Site or other Services require registration. The registration process requests that you provide your name, email address, address, phone number, company affiliation, if any, and other similar information. This information will be stored on this Site, and is accessible to anyone with whom you share your username and password. For this reason, please safeguard your username and password carefully and do not disclose it to any other person.

  • Voluntary Disclosure. We may collect Personal Data voluntarily provided by you, including in emails to this Site or other emails, text or SMS messages, online forms, order and registration forms, surveys, promotion participation, phone calls, and online chats with our customer service staff and through other means.

  • Payment Services. We may use third-party payment services (each, a “Payment Service”) to collect payments made through this Site or using other Services. If you wish to make a payment through this Site or our other Services, you may be directed to another webpage or application that is hosted by the Payment Service (or the Payment Service’s service providers) and not by us. Any Personal Data and/or credit or debit card information or other financial account information that you provide through a Payment Service page will be collected by the Payment Service and not by us, and will be subject to the Payment Service’s privacy policy, rather than this Policy. We have no control over, and are not responsible for the Payment Service’s use of information collected through the Payment Service page, website, or application.

  • Log data. We may collect log data, such as network and connection information (including Internet Service Provider (ISP) and Internet Protocol (IP) addresses), device and browser identifiers and information (including device, application, or browser type, version, plug-in type and version, operating system, user agent, language and time zone settings, and other technical information), advertising identifiers, cookie identifiers and information, and similar data.

  • Usage information. We may collect usage metrics (including usage rates, occurrences of technical errors, diagnostic reports, settings preferences, backup information), content interactions (including searches, views, downloads, and prints), and user journey history (including click streams and page navigation, URLs, timestamps, content viewed or searched for, page response times, page interaction, and similar data).

  • Other Means. We may collect information through various other means, including from selected third-party business partners that we may utilize to deliver certain content, products, or services or to enhance your experience.

We ask that you not send us, and you not disclose, any sensitive Personal Data (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through this Site, through the Services, or otherwise to us.

3. USE AND DISCLOSURE OF PERSONAL DATA

Our primary goal in collecting, using, and sharing your Personal Data is to enhance and improve our Site and other Services. To that end, we will only use Personal Data for legitimate business purposes, including the following:

  • Fulfillment of Requests. We may use Personal Data about you (a) to deliver products and services to you, including use of the facilities and participation in activities, (b) provide you with information about products and services you’ve ordered, (c) for internal research and development purposes, (d) when it is necessary for employees, agents and contractors to operate or maintain this Site, the Services, or to correct a technical problem, (e) to detect and prevent fraud and abuse to ensure the security and protection of all customers and others, such as to verify the existence or condition of your account; (f) to comply with the law and our legal obligations, including to respond to a request or order from a court, regulator, or government authority; and (g) to effectuate the sale, merger, acquisition, or other disposition of our assets or business (including in connection with any bankruptcy or similar proceedings). We will engage in these activities to manage our contractual relationship with you and/or to comply with a legal obligation.

  • Accounts. When you establish an online account or register on our Site or other Services (including but not limited to websites or applications), we may collect personal information (which may include some or all of your Personal Data), including your user identification password and secret questions and answers. We use this information to authenticate you when you sign in.

  • Other Communications. From time to time, we may use Personal Data about you to inform you of products, programs, services and promotions that we believe may be of interest to you. If you or your employer is one of our customers, we may also inform you of such products, programs, services and promotions using Personal Data about you that you or your employer provided to us. If you would prefer that we not send electronic marketing messages to you, please see the “opt-out” available in Section 8 – CHOICES ABOUT HOW WE USE AND DISCLOSE INFORMATION, Communications.

  • Promotions. We may operate sweepstakes, contests, and similar promotions (collectively, “Promotions”). If you choose to enter the Promotions, we typically ask you for certain Personal Data when you enter and, if applicable, win a Promotion. We may share the Personal Data you provide in connection with Promotions with third-party sponsors of such Promotions (irrespective of whether such Promotions are hosted by us), or otherwise in accordance with the rules applicable to those Promotions. You should carefully review the rules of each Promotion in which you participate, as they may contain additional important information about our use of Personal Data about you. To the extent that the terms and conditions of such rules concerning the treatment of your Personal Data conflict with this Policy, the terms and conditions of such rules shall control. We use this information to operate the Promotions.

  • Other Business Purposes. We may also use Personal Data about you for other business purposes, such as data analysis (for example, to improve the efficiency of our Site or other Services), editorial and feedback purposes, providing customer support, customizing and improving the content and layout of this Site or other Services, completing business transactions (for example, to confirm content requested is received by users), development of marketing and promotion plans and materials, statistical analysis of user behavior (for example, to understand what parts of this Site or other Services are of most interest to users), product development, market research, administering individual accounts, and meeting government regulatory requirements such as sales tax collection, audits, etc. We may also use Personal Data of journalist/media contacts for press release distribution or sharing other newsworthy developments related to our business activities. We engage in these activities to manage our contractual relationship with you, to comply with a legal obligation, and/or because we have a legitimate interest.

  • Administrative Communications. We reserve the right to use Personal Data to send to you important information (including without limitation via e-mail or text/SMS message) regarding this Site or other Services, our facilities, activities, products, services, your account status or membership, billing or account issues, changes to this Site’s or other Services’ terms of use, this Policy, or any other policies, agreements or transactions relevant to your use of this Site, Services, or our facilities, activities, products and/or services, including to enforce such policies or agreements. Because this information may be important to your use of this Site, Services, or our facilities, products and/or services, you may not opt-out of receiving such communications. We will engage in this activity to manage our contractual relationship with you and/or to comply with a legal obligation.

We may disclose Personal Data for the following purposes:

  • Third-Party Service Providers. We may provide Personal Data to third-party service providers, including but not limited to Payment Service providers (defined above), who provide services to us, including but not limited to, data analysis, order fulfillment, payment processing, IT or related services, data verification, data storage, surveys, research, customer service activities, and other services.

  • Affiliate Communications. We may transfer Personal Data among our affiliates to allow our affiliates to contact you regarding products, programs, services and promotions that they believe may be of interest to you, and such affiliates may otherwise use your Personal Data in accordance with this Policy. If you would prefer not to receive marketing communications from us or our affiliates, please see the “opt-out” available in Section 8 – CHOICES ABOUT HOW WE USE AND DISCLOSE INFORMATION, Disclosure of your Personal Data for third-party advertising. We will be the party responsible for jointly-used Personal Data.

  • Strategic Partners and Co-Branded Sites or other Services. From time to time, we may enter into a special relationship with another company that is not owned by or affiliated with us to provide or promote joint products, services, applications, or features (together, “Jointly Offered Items”). These special relationships may include co-branded web sites or other applications or Services (“co-branded pages”). Any information, including Personal Data that you provide in connection with one of these Jointly Offered Items, and/or on one of these co-branded pages will be shared with our third-party partners. You should check these third parties’ web sites for information regarding their privacy practices. PLEASE NOTE THAT THIS POLICY DOES NOT ADDRESS THE PRIVACY OR INFORMATION PRACTICES OF ANY THIRD PARTIES. If you do not want Personal Data about you shared with such third parties, please do not provide Personal Data in connection with the Jointly Offered Items and/or co-branded pages.

  • Tournaments and Events. When you attend a tournament or other event organized by us, your name and contact information may be shared with other attendees.

  • Third parties with whom you interact on the Site or other Services. For example, when you make information available to a sports organization, team, or league through the Site or other Services (e.g., by submitting the information via the organization’s page or application), your personal information (which may include some or all of your Personal Data) will be shared with that organization and with any third party with whom that organization also shares information (for example, if that organization’s participation is sponsored by a professional team or league, the organization may share its members’ personal information that that team sponsor). Each organization may customize the manner in which the organization collects, uses, and discloses personal information of users who submit information to the organization, either directly or through the Site or other Services. THIS POLICY DOES NOT APPLY TO, AND WE CANNOT CONTROL THE DATA COLLECTION AND USE PRACTICES OF, THESE ORGANIZATIONS. PLEASE CONSULT THE RESPECTIVE PRIVACY POLICIES OF SUCH ORGANIZATION OR CONTACT THEM FOR MORE INFORMATION.

  • To third parties to directly market their products or services to you if you have not opted out of these disclosures. We contractually require these third parties to keep Personal Data confidential. For more information, see below in Section 8 – CHOICES ABOUT HOW WE USE AND DISCLOSE INFORMATION – Disclosure of your Personal Data for third-party advertising.

  • Assignment. We may disclose or transfer any and all Personal Data that we collect to an affiliated entity or a third party (and their respective advisors) in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including without limitation in connection with any bankruptcy or similar proceedings). Nothing in this Policy is intended to interfere with our ability to transfer all or part of our business, equity, or assets to an affiliate or independent third party at any time, for any lawful purpose, without notice or compensation to you.

  • Law Enforcement; Emergencies; Compliance. We may use and disclose Personal Data about you to others as we believe to be appropriate: (a) in compliance with laws, rules, or regulations in any country in which we operate, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from government or public authorities, including government and public authorities outside your country of residence; (d) to enforce our Site’s, Services’, or our other terms of use or agreements with you; (e) to protect our operations or those of any affiliated entities; (f) to protect the rights, privacy, safety or property of us, our affiliated entities, you, or others; and (g) to permit us to pursue available remedies or limit the damages that we may sustain. For example, we may, to the fullest extent the law allows, disclose Personal Data about you to law enforcement agencies to assist them in identifying individuals who have been or may be engaged in unlawful activities.

Please note that the lists above are not exhaustive and that we may, in our sole discretion, to the extent permitted by applicable law, share, loan, rent, sell or otherwise disclose information we collect from you to third parties at any time, for any lawful purpose, without notice or compensation to you. 

4. COLLECTION AND USE OF OTHER DATA

Our service providers and we may also collect and use the following types of data, referred to in this Policy as “Other Data”:

  • Monitoring Data. Our service providers and we may collect and/or track other information such as demographic information, domain names, computer type, browser types, screen resolution, and other statistical data involving the use of this Site (“Monitoring Data”). We use Monitoring Data to help us understand who uses this Site and to improve and market it, as well as our other Services. Unless combined with Personal Data, Monitoring Data does not personally identify you or any other user, and we may use it for any purpose.

  • Aggregated Data. We may aggregate Personal Data in a manner such that the end-product does not personally identify you or any other user of this Site, for example, by using information to calculate the percentage of our users who have a particular telephone area code. Such aggregate information may also be used for any purpose.

  • Cookies. To enhance the Internet experience on this Site and our Services, our service providers and we may use ‘cookies’. Cookies are data that a web server transfers to an individual’s computer for recordkeeping and other purposes. We use cookies and other technologies to facilitate users’ ongoing access to and use of our Site and other applicable Services. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to automatically decline cookies, or to be given the choice of declining or accepting the transfer of a particular cookie, or cookies from a particular web site, to your computer. If cookies are disabled, however, all features of this Site or other Services may not operate as intended. Information about disabling cookies can be found on your Internet browser provider’s web site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site or other applicable Services.